Friday, October 29, 2010

Check It Out

Will-i-am, Nicki Minaj collaborate to create an ode to Japanese Anime with their new song entitled "Check It Out"

Life Size Barbie

MTV released its Hottest MC list and Nicki Minaj is the first female on the list, which speaks volume for her career considering she has not yet debut her first album Pink Friday, scheduled to be in stores November 19th.  And isn’t ironic that her album is entitled Pink Friday and debuts one week before Black Friday. Is this a marketing strategy? I don’t doubt that it is but speaking of marketing, it’s no secret that Nicki Minaj has marketed and branded herself as a Barbie. Every girl has owned a Barbie at one point or another in their life time, making Nicki Minaj a relative public figure among many women and girls.
Nicki Minaj has taken being a Barbie to the next level on the cover her new album Pink Friday. The artist posed as a Barbie dressed in pink from head to toe. While I personally think the concept of the album cover is cute and rather creative, there are some issues. Her arms are not visible in the photo and her legs are ridiculously long when compared to her torso, ultimately making her look as if she was a doll laying there.

Willow Smith - Whip My Hair

Your 9 year old won’t clean their room, while Will and Jada Smith’s 9 year old daughter, Willow Smith, is making her mark on the pop charts with her new single Whip my Hair. This video has great use of concept allowing the viewer to further enjoy the song. Great use of color , and the setting in a school gives it the juvenile edge it needs for a 9 year old girl.

Wednesday, October 20, 2010

These are a few of my favorite things…Words that is

Here is a list of my favorote words I use everyday:

Fantasy Factory

Rob Dydek’s Fantasy Factory Theme has many visual concepts explaining what Fantasy Factory is. From the skate board ramps to the pit, to the Lion Head infatuation that Rob’s cousin Drama has. Let’s not forget Meaty, Rob’s dog. All these elements are combined to create a conceptual intro to the show.

Tuesday, October 19, 2010

Your business card is CRAP!

While watching Rob Dyrdek’s Fantasy Factory, I came across an episode in which Rob invited a motivational speaker to talk to his staff. In the process the speaker gives Rob a one on one about his business card.

Friday, October 15, 2010


A friend of mine by the name of Deemont Peekaso has brought canvas painting a new edge. He is oftem seen on stage with R&B artist Raheem Devaugn or in the lounges and nightclubs of Washington D.C.

Here's his story:
Born at the Mecca of culture and diversity but raised in the city of innovation and originality, during the era of the urban explosion, one of Art's new-school visionaries was conceived. Demont Peekaso, self proclaimed "God's Puppet" was born in Queens, NY and moved to the Washington DC Metro area in the late 80's. He had a passion for Art early in his childhood. He first realized the impact of his talent when he designed his school's yearbook cover and painted murals on the school's walls in 1991. Demont Pinder graduated from High Point High School, a magnet school for gifted students with academic honors. It was there that he left his government name and then the light bulb illuminated. He soon moved his creations from paper and the schoolhouse wall to fabric. Peekaso painted designs on T-shirts and jeans for himself, friends and family. This is where Art became Fashion.

Thursday, October 14, 2010

Teach Me How To Dougie

Boston Celtic Glen Big Baby Davis has found himself drooling over the latest trend in dancing , the Dougie. A move named after hip hop legend Dougie Fresh, this dance that was most popular among children has made its way into the homes of adults. Enjoy!

I wonder, if you ask someone to teach you how to dougie, is it a call to action. :-)

Wednesday, October 13, 2010

Call to Action

When thinking about a call to action, remember it’s not to sell something, think of it as a Public Service Announcement rather than a commercial.

Saturday, October 9, 2010

Chase Rewards

This Chase Ad conceptualizes the idea that ribbon relative to rewards, which is what they are trying to promote; Chase Rewards. The fact that the ribbon is in the shapes of the Eifel Tower would suggest that is you engage in Chase Rewards, you may find yourself on a trip to Paris France.

Wednesday, October 6, 2010

Ray Ban Ad Campaign

Never Hide, these Ads for Ray Ban’s Wayfere frame with ____prints. They all relate in theme, with bright colors and patterns. Each ad is illustrated, with the Wayfere frame placed on the face of someone along with the text Never Hide. Never Hide is a great tag line, simply because sunglasses are not made simply for the sun and Ray Ban realizes that. Never Hide simply means not to hide behind the frame. Sunglasses give you the ability to see people that can’t see you, allowing you to hide

Monday, October 4, 2010


Campaign- a series of messages that share a single idea and theme which make up an integrated marketing communication